responsive web design

Why Is Responsive Web Design More Important Than Ever Before?

Nowadays, the fact nobody can deny is more people browse the web from the mobile devices than ever before. Indeed, with the powerful informative technology development like today, no wonder that electronic devices are becoming closer to people lives. This is the reason why software companies grow like mushroom. They have developed many website to sell products and apply customer’s demand. However, what will happen when your websites are not compatible on the mobile devices? Of course, they will close it and your site stays as it is invisible. Therefore, it is really important to develop responsive web design if not you will be left behind because surely people will use their mobile, tablet much more than. They are very convenient, easy and modern. Today, we are very happy to share an useful blog for our beloved customers and help them to answer a question “Why Is Responsive Web Design More Important Than Ever Before?”. Please read it and experience!

To answer this question smoothly, we should follow 3 short questions:

  1. 1. What is responsive web design?
  2. 2. The importance of responsive web design?
  3. 3. The user experience.

We will answer one by one and then see a picture of responsive web design.

# 1. What is responsive web design?

 fully_responsive

Responsive web design is the approach that suggests that design and development should respond to the user’s behavior and environment based on screen size, platform and orientation. The practice consists of a mix of flexible grids and layouts, images and an intelligent use of CSS media queries. As the user switches from their laptop to iPad, the website should automatically switch to accommodate for resolution, image size and scripting abilities. In other words, the website should have the technology to automatically respond to the user’s preferences. This would eliminate the need for a different design and development phase for each new gadget on the market. In fact, almost any websites are responsive web design, compatible all electronic devices.

#2. The importance of responsive web design?

– Responsive is cheaper

Today, responsive web design is being applied much more to electronic devices. This unique design detects any devices you are using and adapts to it automatically. This means that you don’t worry about odd devices with strange resolutions or new smartphones with various width-height ratio. All elements of your websites will take perfect shape and fit your screen effortlessly. Besides, instead of maintaining versions of your online information, responsive design lets you keep everything up to date in one place. Why waste resources maintaining multiple SEO campaigns? It makes sense to combine everything into a single adaptive site. All in one. Fast and Convenient!

– Endorsed by Google

In fact, Google as people itself endorses and prefers responsive websites. With the same URl and the same HTML code for all versions of a website, it is much easier for search engines to crawl and index all pages, which means that your website has more chances to be seen.

Google analyzes you some benefits of one URL:

  • SEO: The need to build link authority for only one web address
  • Social Sharing: Only one link needs to be used, preventing confusion and wherever the link is viewed—mobile, tablet, or desktop—the content will be clear and readable
  • Save Money: One URL means only one version of your website needs to be maintained and worked on
  • Save Time: No need to test your website across multiple devices or browsers—it’ll look great everywhere

Increasing your conversion rate

Finding customers is difficult, keeping them stay at your website is more difficult. So, almost users find website on their mobile quickly and effectively if not they will soon get irritated and give up. As a result, you miss a number of potential customers for your website. By controlling where each elements gets displayed and making sure they are possible to appear on their mobile, you will increase the stats on your site and keep users.

In fact, nowadays there are millions of users accessing to responsive web design websites by their electronic devices and mobiles also makes up a significant percentage. This means that responsive web design is becoming more important than ever before. Moreover, the young generation is accessing internet more and more, their demand is higher. Websites designers have no choice than to develop and apply to this demand “ Helping website become more friendly to users”

# 3. The user experience

Many fact experiences of users discuss about responsive web design. Many questions and wonders put in their mind when accessing it:

“How do you feel when you have to take much time to wait for loading page? How many times have you had to wait for a non-responsive, desktop version of a website to load on mobile, especially if it contains large images or ads? Do you keep calm? Then, you have zoom pages to read. Really it is very annoyed and in convenient?” Nobody wants to wait so in case you need to get information as fast as possible.

A research conducted by Strangeloop networks:

  • 47% of users expect web pages to load in under two seconds
  • 57% of visitors will bounce from your page if load time is more than three seconds
  • 8% of online buyers cite slow web pages as the biggest reason they abandon their purchase altogether

Through it, we expect that each website people access should be responsive so that they feel comfortable and interested to continue reading your websites. With the powerful development of electronic age, smartphones and tablets are getting faster by the day, a website that follows mobile optimization best practices ensures better readability and faster load times for users. All users expect pages on mobile to load in less than one second.

In nutshell, this article will be useful for your business. Please read and think it carefully, surely you will feel its excellence. Remember follow our social networks such as Facebook, Twitter, Linkedin, Youtube, Pinterest to get latest information!

Thanks so much!

 

Published by Lotus

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2 Comments

  1. I agree that the use of smart phones and internet has been increasing nowadays. And it is advisable to give them perfect user experience. If we failed to provide such thing, then the customer who landed you on your site will run away. And that is the main reason i think to adopt responsive web design.

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